SRU looking at possible Naming Rights for Murrayfield Stadium.

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The Scottish Rugby Union (SRU) has revealed it is open to the possibility of selling the naming rights to Murrayfield Stadium.

The 67,000-seat Edinburgh venue, which opened in 1925 before undergoing a major redevelopment in 1995, has previously entertained the prospect of a naming rights partner, but failed to find a backer at the right price. However, new SRU chief executive Mark Dodson has revealed he will meet the Murrayfield board and staff in a bid to establish sponsorship possibilities for the stadium.

“We have inventory here that we’ve never used or put out there,” he said, according to The Scotsman. “One of the things we’re looking at in the first quarter of next year is to look at our inventory across the piece, both at (pro) club level and international level, attaching values to that and seeing what it is we want to sell. We might not sell the naming rights to Murrayfield, but we may. Everything is possible.”

 

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